Our Process

 
 
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Whether you're looking to increase your online visibility, improve your brand reputation, or generate more leads and sales, we've got you covered. Our services include website design and development, search engine optimization (SEO), social media marketing, content creation, email marketing, and more.

No SME business can afford to waste time and money on services they don’t need. So, we’ve divided our services into four modules that you can pick and choose from.
— Kim Pearce, Principal.

1. IDENTITY

What is the story? We examine your current brand reputation to make sure we are telling a clear, compelling story with consumer cut through including:  

  • We identify your philosophy

  • Develop key brand messages

  • Create and authentic communications personality.

2. COMMS

How we communicate the brand story, targeting a range of channels including:

  • Developing web assets, social media, and email marketing

  • Consumer and trade activations

  • Tactical and targeted PR/media campaigns

  • Awards, core festivals, trade, and public events.

3. TRADE

Here’s where we engage with trade or B2B customers. We simplify your brand and provide the tools to share with end consumers.

  • We build an easy to communicate brand story

  • Create a suite of sales and marketing presentations, sales documents, and brand bibles

  • Develop market analysis, competitor point of difference, and trend advice.

4. CONSUMER

We engage with the end consumer. We get their attention and make your brand stick through intuitive, responsive and authentic marketing. 

  • Leverage consumer research

  • Build the brand community IRL

  • Bring the brand story alive by staging strategic events, collaborations, and sponsorship alignments.