Past Projects

Brand Brain has worked with consumer brands, food and beverage, an architecture firm, garden supplies, tech services, major festivals, importers and exporters, wine producers and retailers, and a software designer.

RICE DESIGN

For renowned, Melbourne-based, boutique architecture practice, Rice Design Brand Brain delivered a Website Development project transitioned from a legacy Flash website to present the brand story, approach, image library and call to action for prospective clients.

It involved improving the desktop and mobile experience, highlight a set of projects and types aimed at core client profiles (residential, boutique corporate and hospitality), and key advantages of engaging Rice Design. Used drag-and-drop templates that can be updated in future by Rice Design.

verjus by nathan outlaw

For European producer, Verjus by Nathan Outlaw, Brand Brain delivered a detailed Brand Story development project for the cooking ingredient sold directly and through John Lewis and Waitrose.

The brand story was used to create authentic, engaging brand voice and manifesto to build out experiential and engagement across multiple marketing channels including recipe books, swing tags, social media campaigns, and web content.

ARMADALE CELLARS

This promotional strategy for independent wine retailer in eastern suburbs Melbourne, Armadale Cellars, comprised an integrated, five-month social media, PR, and event campaign to promote their 20th Birthday #AC20thBdayFest.

The social and PR campaign ran concurrent with and supporting the existing tasting calendar. It included promoting key wineries and rewarding consumer purchases with a ‘golden ticket’ to drive sales and event attendance over the five-month campaign.